Read an article today on what some of the biggest minds in business feel that big ideas are in 2013. Some of these leaders are focusing on personal development for the upcoming year. Which makes sense, improvements in our self tend to lead to improvements in our environment whether it is your business or personnel life. Other leaders chose to focus on small things that they felt could make major differences. This is something I’ve always liked, small achievable goals.
Sometimes when we focus all our attention on broad overviews in our organizations (increasing sales 5%), we struggle to make that happen. However, when attention is focused on smaller objectives; improving moral in customer service, providing customers a simplified means of contact like online chat, or identifying bottlenecks in the manufacturing process through employee teams – the larger objectives simply occur. In much the same way where focusing on our own self improvement creates improvement on our environment; the focus on small changes in your organization can provide unexpected bottom line improvements. Maybe this year is the year to consider your organization’s digital marketing footprint? A2DM consulting can provide a consultation to assist in focusing your efforts. Contact A2DM today and find out how we can provide bottom line improvements.